Frequently Asked Questions

Nate helps CEOs of $10M+ B2B companies shift from reactive to proactive — building a culture where people systematically pick up the phone, build relationships, ask for referrals, and follow up to generate consistent 15–30% annual revenue growth. He works with companies as an ongoing growth advisor, leads half-day and full-day workshop trainings, and delivers keynote speeches and workshops for CEO groups and business events.

Nate co-founded Thrive Networks, which appeared on the Boston Business Journal's Fastest Growing Companies list four years in a row before being sold to Staples in 2007 — that company is now valued at over $400 million. He was named to Boston Business Journal's 40 Under 40 in 2005. He spent 11 years as an Expert EOS Implementer, added a record 27 new clients in his first year, and completed over 1,100 full-day sessions. Nate was a Community Leader and Community Builder for EOS, and taught hundreds of new EOS Implementers how to drive growth in their own practices.

In his first year as a certified Certified Outgrow Advisor, Nate ranked #1 nationally for new clients and revenue. Today, he serves as one of two Growth Coaches within the Outgrow com community, teaching and leading his peers. 

Outgrow is a proven proactive sales and growth system developed by Alex Goldfayn. It gives companies a trackable, accountable framework for expanding wallet share with existing customers and staying proactively in contact with clients and prospects they don't talk to regularly. Nate Wolfson is one of the top certified Outgrow Advisors in the United States.

Traditional sales training focuses on tactics and closes. It often fails because it ignores mindset — the fear that keeps people from picking up the phone in the first place. Nate's approach starts with mindset: helping teams understand how valued they are by their clients and how much their customers actually want to hear from them. The result is a culture that genuinely wants to be proactive — not one that does just enough to avoid getting in trouble.

No. One of the most powerful things about this approach is that it includes everyone who interacts with clients in the organization — operations, project managers, customer service, engineers. When non-salespeople hear 'sales training,' the first thing they say is 'I'm not a salesperson.' This approach reframes the work as helping more people more — which resonates with everyone, not just the sales team.

Activity changes in the first 30 days as proactive calls and conversations increase. Culture changes noticeably within 90 days. Revenue impact typically begins to show within one quarter, with compounding growth over time. Companies committed to building their culture consistently regularly achieve 15–30% annual growth for as long as they run the program. 

Most companies grow when the market grows and stall when it stalls. That's reactive growth — you're at the mercy of external conditions. When you build a proactive culture, your growth is driven by your team's actions, not market conditions. If you want faster growth, you increase proactive outreach. If you need to ease up, you adjust accordingly. There is a direct, measurable line between the actions and the results.

Most fail because they focus on actions and ignore mindset. If you tell people to pick up the phone without addressing the fear that stops them, they'll do just enough to not get fired — until you stop paying attention. Then the initiative fades entirely. Nate's approach spends the majority of the launch workshop on mindset first, which is why the behavior change actually sticks.

Nate works best with CEOs and visionaries of B2B companies with $10 million or more in annual revenue who are already running a business operating system — most commonly EOS. They've built a strong operational foundation, but growth is flat or inconsistent. They look around and don't see their people proactively building relationships, asking for referrals, or following up the way they should — and they want to change that permanently.

This work is not the right fit for companies under $5M in revenue, CEOs looking for cold outreach or new-logo prospecting tactics, businesses wanting a done-for-you sales function, leaders not willing to participate personally, or companies that need a revenue spike in 30 days. It's also not designed for transactional or e-commerce businesses without ongoing client relationships.

Yes. While the majority of Nate's current clients run on EOS, the approach works for any B2B company with relationship-based sales, a leadership team willing to participate, and a CEO committed to making culture change happen.

Nate works across industries — manufacturing, wholesale distribution, professional services (engineering, consulting, staffing), technology services, and any B2B company where relationships drive revenue. The approach is industry-agnostic. Approximately 80% of his clients are B2B companies; 20% are B2C businesses with relationship-based sales.

CEOs who are frustrated by flat growth despite a strong team and solid operations, who believe in culture and accountability, who are willing to actively participate (not just delegate), and who want growth to be predictable and within their control — not dependent on market conditions.

Yes. Nate speaks at Vistage groups, EO chapters, EOS community events, industry associations, company sales kickoffs, and private equity portfolio company events. His signature talk, 'Help More People More,' is available as a keynote (45–90 minutes), half-day workshop, or facilitated CEO roundtable. Reach out at natewolfson.com to check availability.